ADDRESS BY MR. FRANCO MARIA MAGGI, MARKETING DIRECTOR AT THE “33” EXPORT CITY OF FRIENDS PRESS CONFERENCE ON TUESDAY, JULY 10TH, 2018.

  1. City of Friends in Lagos and Calabar: We do not just want to celebrate friends on billboards and magazines, we want to create a city; an enclosed funfair, holy pilgrimage for friends where great memories can be shared. We want to entertain friends and ensure the bonds created cannot be broken. We want to be part of the beautiful memories as we take friendship to a whole new level.
  1. #PenDownForFriendship Competition: We understand that the Gentlemen of the Press are our best chance to get the news out there. We also understand that you all have great stories to share. The #PenDownForFriendship is a call on Journalists and Bloggers to share their Friendship memories. We also want you to publish such stories on your handles or on any other suitable platform. We don’t just want you to share other people’s stories, we want you to publish your stories. We have a Team of Judges that will review all the published works. The works with the highest points will be rewarded with a training grant and other exciting prizes. More specifically, the publisher of the top 10 works will get Laptops each. The top 3 works (1st, 2nd and 3rd) from these 10 will also get N500k, N300k and N200k training grants respectively. All winners get free “33” Export Lager beer. The competition is between July 11th and July 27th, 2018.
  2. #ThatOneFriend Competition: This last one is open to the public. It is a call to consumers to also share their Friendship memories. These can be in pictures, text or videos; as long as they publish on their social media pages — Facebook, Twitter and Instagram, tagging the “33” Export brand. Other specific information will be on each platform to ensure entries are valid. The Top 10 Winners with the most shared (and liked) posts will get high-end mobile phones and other exciting prizes at the venue in Lagos or Calabar. The competition is between July 11th and July 27th, 2018; very similar to the first one.

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BHM

BHM

Official Medium page for BHM, a global media and public relations agency operating from Lagos, Nigeria. Since Nov 7, 2006. We put people before profit.

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